Are You using Klout To Measure Your Social Media Influence?

Are You using Klout To Measure Your Social Media Influence?

Here is a great way to measure you spear of influence on social media.

Facebook, Twitter, Google +, Linked In and You Tube. There are a few more as well. It connects to your Word Press as well.



So what is Klout you ask, good question. Let me share with you how you can use it to measure your standing in the social media realm. They started with a idea that everyone has a influence on social media. There goal is to show everyone can influence the world, this is a great tool that shows your influence.

Klout measures your influence across a few social media networks, shows users the impact they have on people there connected to. The Klout Score, is a number between 1-100, it represence your overall social media influence. The science of the Score examines more than 400 variables on multiple social networks beyond your number of followers and friends. Looks at who is engaging, who they are sharing it with. You can view your Klout Score, the number is in the orange box.

Moments

Helps you discover your contents influence on the people in your networks, and how that content improves your Klout Score.

Topics

Represent your passions & areas of expertise. They suggests topics for you based on your content that receives the most engagement from others. You or anyone can add topics to your profile to better show who you are and what you talk about.

+K

People can recognize you for your influence by giving you +K. You can do the same for others. Just visit their profiles & click the Give +K button by the topics they influence you about.

Klout Perks

Depends on your score, topics and location, you could earn rewards from brands.

Klout Score Signals

There are 400 different ways on a few different social media sites. Here are a few different ways to see how the Klout score is measured.

Here are some of the top signals we measure by network:

Facebook

Mentions: A mention of your name in a post indicates an effort to engage with you directly.

Likes: The simplest action that shows engagement with the content you create.
Comments: As a reaction to content you share, comments also reflect direct engagement by your network.

Subscribers: Subscriber count is a more persistent measure of influence that grows over time.

Wall Posts: Posts to your wall indicate both influence and engagement.

Friends: Friend count measures the reach of your network but is less important than how your network engages with your content.

Twitter

Retweets: Retweets increase your influence by exposing your content to extended follower networks.

Mentions: People seeking your attention by mentioning you is a strong signal of influence. We also take into account the differences in types of mentions, including “via” and “cc.”

List Memberships: Being included on lists curated by other users demonstrates your areas of influence.

Followers: Follower count is one factor in your Score, but we heavily favor engagement over size of audience.

Replies: Replies show that you are consistently engaging your network with quality content.

Google+

Comments: As a reaction to content you share, comments also reflect direct engagement by your network.
+1’s: The simplest action that shows engagement with the content you create.
Reshares: Reshares increase your influence by exposing your content to extended networks on Google+.

LinkedIn

Title: Your reported title on LinkedIn is a signal of your real-world influence and is persistent.
Connections: Your connection graph helps validate your real-world influence.
Recommenders: The recommenders in your network add additional signals to the contribution LinkedIn makes to your Score.
Comments: As a reaction to content you share, comments also reflect direct engagement by your network.

Klout

+K received: Receiving +K increases your Klout Score by an amount that is capped in every 90-day measurement cycle to protect the integrity of the Score.

foursquare

Tips Done: The number of suggestions you’ve left that have been completed indicate your ability to influence others on foursquare.

Wikipedia

Inlinks: Measures the total number of inbound links to a page.
Ratio of Inlinks to Outlinks: Compares the number of inbound links to a page to the number of outbound links.
Page Importance (as measured by PageRank): Measured by applying a PageRank algorithm against the Wikipedia page graph.

Let me share Klout core principles for the Klout score.

Connecting Networks Can Only Help Your Score

Influence is the Ability to Drive Action

Klout is Constantly Evolving

Being Active is different than Being Influential

Everyone has Klout

Influence is Built Over Time

So wanted to share a awesome tool with you on developing your social media influence. When you get a chance check it out and sign up. Its a great tool to use and its free to use as well. My goal is to share information with you that help develop your social media presence.

Feel free to comment on this blog and give me a +K if this has been informative.

Thanks
Fernando Young

Social Media Manager/Cosultant

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http://allthingssocialmedianetwork.info

http://www.empowernetwork.com/allthingssocialmedia