Social Media Coordinators E Mail Marketing

Hope all is well with you and your business.
Our goal here is to share info with you that you can implement now and see results from. Since your marketing plan is evolving with social media marketing, want to make sure your implementing all you can to get you results. One tool that most people do not use is E-Mail Marketing.

No matter what level your on it is vital to set a e-mail marketing system in place. You have many choices, the one I like using the most is Aweber.
http://allthingssocialmedia.aweber.com

If you just started e-mail marketing Aweber makes it easy for to set up a e mail marketing campaign, newsletter, build a mailing list and set up a autoresponder as well.

You can watch videos or read about set up, of if your like me just figure it out. It does not take along time to learn how. Once you
get it you can send a unlimited number of emails to a certain number of people. You have to chose the plan that best works for you. There is analytic s with each e mail campaign you send out. So you can track the number of people who actually open the e mail. There also social media icons so people can easily share your newsletter on there social media sites helping your grow you list.

Easy to make sign up forms, with the autoresponder that sends a email immediately after someone subscribes. The Autoresponder by itself is worth it. Also it has a Spam Score check provided free by SpamAssassin.

HERE are a few more added bonus.

Facebook Message Sharing Posts a link to your broadcast message
Twitter Message Sharing Tweets a link to your broadcast message
Facebook Forms Collect subscribers from your Facebook page
RSS to Email Send blog posts automatically in easy-to-read newsletter format
Wordpress Sign Ups Add subscribers from WordPress sites, including from blog comments
Unbounce Subscribers from your Unbounce pages are added to your list
PayPal Customers become subscribers after a purchase through PayPal
Rapportive See subscriber information in your Gmail account
Connected Social CRM tool shows contacts and conversations all in one place

Analytics and Testing
Track Opens See who did and didn’t open messages
Track Link Clicks See who clicked and did not click a specific link
Track Downloads Find out if subscribers used a download link on your web page
Track Page Hits Track subscribers’ movement around your website
Calculate Revenue Per Email Sales tracking allows you to set a monetary value for specific links


So as you see, there is tons it can do for you to increase your bottom line. As you build your list or lists you can send them newsletter. Send them weekly offers on the product or service you provide. I like it so much I became a affiliate with the company. That allows us to get paid for referrals. Our next blog will discuss learning about being a affiliate no matter what type of business your in. Don't hesitate, try out Aweber for a $1.00 for 30 days.

It will increase your bottom line. Yes there are free e-mail marketing system out there. There not to the standard that Aweber is, if your have to start on another system you will want to switch over in the future, don't go through the headache of building a big list then having to make the switch to Aweber. Try it out and let me know, I look forward to reading your comments and thoughts on Aweber and E Mail Marketing.

Fernando Young
Social Media Instructor/Examiner
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